EATRIGHT® Ginger *SEEd & Switchel* Cookies

A great tasting, nature inspired EATRIGHT® seed, not wheat, cookie with fibrinolytic ginger "zing" (fibrinolysis enzyme activators: curcumin, niacin), native raw bush honey (from bee processing of Kunzea ericoides, Nothofagus solandri var. solandri and fusca, endemic to the Nelson region of New Zealand), source of preformed vitamin K2 (MK-7) for “Bone health, Cardiovascular Health” (ref: EFSA ID 2879-80 pub. Apr11) and apple cider vinegar (a controlled ferment with 'Mother' wild-type, non-engineered bacteria, 'not from concentrate').

When we updated the ingredients [^^] we also included "switchel" [switchel is a vinegar drink, seasoned with ginger and sweetened with honey, of British America origin]. But, in this product, it is non diluted with 'short time' processing.

It has a solid food matrix for prophylactic digestibility (antiemetic [Gk emeo vomit] ("3"; KOM; PIP; WHO) ‘rare score of "3": clinical trials…plant itself’; with 14,396ppm from phytochemicals: 6-gingerol, camphor, gingerol and, “twice as pungent as gingerols”, shoGAOL (ref: Journal of Drug Development (vol. 6(1): 25-39; pub. 1993)), less gas and wind emissions [whistle v.i. & t.], less flatuence [L pedo break wind] on petomane scale (humans pass "400-2000ml of flatus daily" including CO2 and methane ref: British Society of Gastroenterology), regulation of energy and absorption of inherent bioactives ie essential mineral and vitamin nutrients in the product [NOT over-processed removal, then added back fortifiers or isolates].

• Good natural source of Iron (Fe), Zinc (Zn), Magnesium (Mg) [^] and Manganese (Mn) [contributes to normal connective tissue structure]
• Good natural source of Vitamin B3 (also known as Niacin, Bionic, Nicotinic Acid, INN or Vitamin PP [Prevents Pellagra])
• Natural source of preformed Vitamin A (retinol); contributes to normal: skin, mucous membrane structure and function
• Source of Vitamin E, Potassium (K), Vitamin B1 (thiamin)
• Contributes to normal homocysteine metabolism
• Vitamin K natural source: 8 times more than "Foundation" cookie (FDC ID: 333008, USDA)
• Natural source of Rutin (Quercetin-3-rutinoside, rutoside, eldrin, and sophorin). Activities include anti-CVI (or type VI collagen antibodies-antigens), antinephritic
• Contains more than 5g of prebiotics per serving (from chicory root, buckwheat, ginger and honeydew)
• 65% Less total sugars than an average cookie
• No sugar alcohols (no polyols ie sorbitol, mannitol, xylitol etc)
• Excellent natural source of water-soluble dietary fiber (fibre) from two root vegetables
• Natural source of Protein
• Natural source of 'highly digestible' Essential Amino Acids (incl. 'improvement of protein quality, modulation of lipids metabolism' methionine)
• Meets average adult required essential amino acids, especially tryptophan
• Vegetarian friendly with highly active botanicals
• Low in Lactose, Low in Sodium (Na)
• No added (commercial GE/GMO) Yeast, rBST, rBHT free
• No added raising, aeration or leavening agents used: authentic nutrient intensity
• Non GMO, not bioengineered, not genetically engineered
• *Made with >70% certified organic (natural verified) ingredients
• French label translation available eg 65% moins de sucre que notre biscuit au gingembre régulier, Élevé en fibres, *Contient d’ingrédients certifiés biologiques

Ingredients: *cert. organic stoneground unhulled brank grist (Fagopyrum esculentum Moench) [source of slowly digested starch (SDS) 1.27g/100g (ref: PubMed 35250069)], {Kosher, Halal & Organic certified} unsalted butter (milk) [good preformed source of vitamin D (5.2mcg/100g (vitamin D3 or cholecalciferol), vitamin B12 (0.68mcg/100g cobalamin) and scarce MUFA 24:1 (0.1mg/100g)], liquid carbohydrate (yeast reduced grape juice, dextrins), unfiltered native bush honey (incl. kanuka, honeydew), {Kosher & Halal certified} kasni root fiber (Cichorium intybus L.), cold pressed *cert. organic sunflower oil (Helianthus annuus L.), ginger (*cert. organic sundried ground and unpeeled fresh/raw root shavings) (ZINGiber officinale Roscoe), *cert. organic unfiltered unpasteurised [not 'white' from cane] raw apple cider vinegar (ACV) including unique variety, season dependent, Malus pumila 'Gala' × 'Splendour' sciros. Contains: milk

Nutrition Information per 75g (2.6oz) serving size
(three 25g cookies consumed over the period of one day)
Macro Nutrition Information: Energy 982kJ (235Cal)(11%DI), Protein (5.3g)(11%DI,10%DV), Protein-gluten (0g), Fat-total (15.0g)(21%DI,19%DV), Fat-sat (8.1g)(34%DI,41%DV), CHO-total (16.7g)(5%DI,6%DV), CHO-total sugars (12.7g)(14%DI), CHO-lactose (0.1g), CHO-galactose (0.0g, traces maybe present), Dietary Fiber/Fibre (6.8g)(23%DI,24%DV), Sodium (15mg)(1%DV)
Other Potential Claims: [%DI most to least scale] Vitamin K** (149mcg)(124%ESADDI), Magnesium (105mg)(33%RDI), Niacin (2.5mg)(25%RDI), Iron (2.5mg)(20%RDI), Vitamin E (1.6mg)(16%RDI), Manganese (808mcg)(16%ESADDI), Vitamin A (115mcg)(15%RDI), Thiamin (0.2mg)(15%RDI), Zinc (1.4mg)(12%RDI), Potassium (279mg)(6%RDI), Essential Amino Acids (1645mg (including Tryptophan (75mg), Methionine (65mg)) and >50mg choline+betaine+folate collaboration
Abbreviations: The % Daily Value (%DV), % Daily Intake (%DI), Recommended or Reference Daily Intakes (%RDI), Estimated Safe and Adequate Daily Dietary Intake (%ESADDI) tells you how much a nutrient, in a serving of food, contributes to a daily diet. An average adult diet of 8,700KJ or 2,000 calories a day is used for general nutrition advice. ** Vitamin K (K1+K2 (MK4-MK13)) (not on-pack/container), by calculation.

Shelf life: 18 weeks or more depending on the storage methods used. 'Best before' labels are used rather than 'use by'
Country of Origin: Made in NEW ZEALAND. >80% grown from NEW ZEALAND's bio-economy ingredients. <20% imported indirectly from the USA, Fiji and/or India
Processes include: [NOT in isolation] Temp. = Moderately slow; Time = Short time
Food SAFETY Verification: Certificate Number 2699 (an International Accreditation NEW ZEALAND (IANZ) third-party inspection body audit, pursuant to the Food Act 2014) issued to Eat Right Foods Ltd at MPI's highest risk level, for the manufacture, processing, exporting, packing, holding and distribution of food products. And the independent audit company is ISO 17020 accredited
Additional Audited Compliance: Australian NEW ZEALAND Food Standards Act 1991 (FSANZ Act) and Code 2002; CAFTA Model Recall Procedure: Food Australia, 45(7), 313-316 1993; Codex Alimentarius Commission: Hazard Analysis Critical Control Point (HACCP) System & Guidelines Annex to CAC/RCP 1-1969, Revised 2022; Food Regulations 2015 (LI 2015/310), version July 2023 and Fair Trading Amendment Act 2021
Address: PO Box 1525 [Level 1, 6 Church St], Nelson 7040, NEW ZEALAND
Availability: An EATRIGHT® Online Shop Only Product
Uses: Eat directly as a cookie, crumble into an equivalent weight of potable water for a drinkify 'special food', porridge or use as a food ingredient
Packaging: Fully sealed bags to remove risks of product contamination. Zipper sealed then heat sealed above the zip. Easy opening with visible indents for "above zip" tear open ability. Easy zipper resealing to reduce post opening contamination possibilities. Packaging is home compostable: degradation enjoying a companion mix of micro-organisms, moisture, heat and oxygen. Commercial compost dependent on facility acceptability and/or end-of-life pathways.
Labels: Currently produced, in-house, to assist with ingredient updates and nutritional "plain English allergen labeling (PEAL)" requirements

[^^] Vitamin K1 (from cert. organic [sustainable] palm oil 24.7mcg/100g) changed to preformed vitamin K2 (from butter 1.96mg/100g). Where vitamin K considered “low in breast milk” (ref: CDC.org breastfeeding) with most, if not all, newborns given phytonadione or phytomenadione injections (“man-made” form of vitamin K isolated in 1939) to prevent haemorrhagic disease of the newborn (HDN or VKDB). Interestingly, phytonadione "requires a prescription" (ref: NCBI) with significant costs per 10mg/mL c/- EATRIGHT® costs per 100g. Where EATRIGHT® calculations from "tested, measured" hence claimable sources of vitamin K (incl. MK-4 to MK-13) [class 5 (FO379), class 29 (B0769)] and vitamin P (rutin) [class 5 (FO379)] sources DO matter. Prophylactic (n. medicine or measure [PRO⁻², PHYLACTERY] is a phylactery [Gk phulasso guard, L lac milk], chym-ist(ry), old spelling of chem- [Gk kheo pour] ref: OX Dict 4th ed).

[^^^] Some customers said it was "the best Ginger Cookie they have ever tasted" (ref: Aug04 edition of Healthy Options and baby photo). So what other possible "reasons" would non-lactating, non-breast feeders have in their dilution, tarnishing, blurring, bullying and dogmatic [Gk dokeo seem] attempted "takeover" of our EATRIGHT® brand and subsequent AMZN-WFM merger date of 16Jun17 c/- the 1Jun17 release date of "Multiple Vitamin K Forms Exist in Dairy Foods". Where relevance of "PRICE" (Whole Paycheck), "Weston" [George WESTON Foods supplier to “ERF” between 2011-13; Bert WESTON, WFMI "HPK" store "TL", SW region, TX 75219], "dental" (Class 5 under Ninth Schedule: "stopping teeth, dental wax"), “reason to toll the limitations period…based upon TTAB proceedings [storm, earthquake or other natural disaster, one or both of these defenses] and settlement discussions” (ref: Boston Dental Group, LLC v. Affordable Care, LLC 2:16-cv-01636 (opinion Judge Boulware II, pub. 29Mar18)) and WESTON Andrew Valleau PRICE (dentist, medical researcher) "Foundation" (WAPF) included a "Thumbs Down Book Review" (ref: link URL)

[^^^^] “EATRIGHT branded products were distributed through WFMI’s own distribution centers and throughout WFMI’s network of [29] stores in the Mid-Atlantic” (ref: 2:13-cv-02174 dkt 26 id4). The “Mid-Atlantic” region, at that time, included…
■ New Jersey stores: Marlton, NJ 08053, Princeton, NJ 08540
■ Pennsylvania stores: Wayne, PA 19087, Philadelphia, PA 19130, Jenkintown, PA 19046, North Wales, PA 19454, Pittsburgh, PA 15206, Philadelphia, PA 19147, Wynnewood, PA 19096
■ Maryland stores: Annapolis, MD 21401, Gaithersburg, MD 20878, Baltimore, MD 21202, Bethesda, MD 20816, Baltimore, MD 21209, Rockville, MD 20852, Silver Spring, MD 20910.
■ Maryland distribution facilities: Landover, MD 207853 and 2 others ("UNFI/Whole Foods distribution centre[s]" ref: 2:13-cv-02174 dkt 26-2 p4; eleven "regional distribution centers that focus primarily on perishables to our stores across the U.S., Canada and the U.K" ref: dkt 27-1 p10)
(ref: detail in email attachments from Adrienne Pica, MA MWD, [ie pre-OATS] WFMI; PO 623214 (including 28 free fill cases), PO 628981 (promo prices) with “ship to: Landover, MD 20785”.

[^^^^^] The option of "through WFMI’s own distribution centers" was closed-off to Eat Right Foods Ltd post-Aug07-OATS acquisition. For instance, "Order Number:43424...really love your cookies [not a lot of options for us who have food allergies] but they stopped having them at my [Pittsburgh, PA] store", Order Number:44254 “Whole Foods Market in Albuquerque New Mexico, USA, but they recently stopped carrying them. I was so disappointed!” (Address: Storyteller Ct., Sandia Park, 87047…E-Mail…sandia.net) both in Request for Production # 40, 43 (shop.eatright.co.nz order dates Aug07). Also Order Number:63387 "I have asked there a zilion times if they could restock but apparently couldn't" (Arlington 22201, VA; Nov08 emphasis added). Where “prematurely transferred operational control” before obtaining clearance (ref: United States v. Flakeboard Am. Ltd. et al., 3:14-cv-4949 (N.D. Cal. Nov. 7, 2014) in 26Oct22 letter by AG Karl Racine et al).

[^^^^^^] Where “OTS” standard abbreviation for “off-the-shelf” due to product recall not WFMI "preferenced" acronym. And ‘recalled from a Whole Foods Market® store located in Seattle, WA…FDA law identifying the manufacturer, packer, or distributor as “Whole Foods Market Inc., Bellevue, WA 98005” (ref: 2:13-cv-02174 dkt 27 id 17, dkt 27-13; dkt 33-1 also dkt 27-1 p18 "recall…scientific substantiation…adverse effect") c/- "fear of retribution…scorecards" [tally n. (arch.) duplicate of [L talea cutting] ref: OX Languages] (ref: Business Insider, Hayley Peterson pub. 1Feb18), “OTS system…resulted in [exploited workforce not "efficiency"] product shortages and empty shelves" and a lot going on "behind the scenes…manuka honey [source of preformed vitamin K2]” (ref: Biggest Controversies in Whole Foods History by Lauren Bair pub. 2Sep24). recall (v.t. summon back…reminder; revive) "lox and cream cheese purveyors" p821 "The Proposed Emasculation of Section 7 of the Clayton Act" digitalcommons.unl.edu/nlr/vol65/iss4/8.

Product Details

• Activities: (Buckwheat) anti-CVI (or type VI collagen antibodies, antigens). Ref: Physicians’ Desk Reference for Herbal Medicines, Fleming et al ('98)...“rutin underlines much of the activity”. Activities (Grape): Collagen Protective (1; APA)
• Ethnobotany use (common name: buckwheat): GLAUCOMA; Syndrome: antiglaucomic (rutin 60mg/day et al); Activities (buckwheat): anticataract: ascorbic acid (350mg/day), methionine, niacin, quercetin, quercitrin, riboflavin (15mg/day), rutin, selenium 400ug/day tocopherol. Dr Duke's 'AIL' [computerized AILS file, source of The Green Pharmacy] including tricky-to-find 'U' (IC 009)
• ID 2442: “Fagopyrum esculentum (Buckwheat)” and “Respiratory health” EFSA Article 13 Health Claims (pub. Apr’11). Helena Rubine '01. Medicinal Plants, Latvia
• Respirastimulant. Buckwheat 14.0ppm, Ginger 120ppm. Catalase dismutase enzyme source: grapes. USDA Phytochemical & Ethnobotanical Data (Feb’16)
• Buckwheat source of plant sterols: Campesterol, Beta-Sitosterol, Stigmastanol. USDA Phytochemical-Ethnobotanical Database (epub. Feb’16)
• Cysteine protease enzyme [zingibain] source: ginger 2.26% E. H. Thompson et al., J. Food Sci., 38, 652 (1973)
• Phytochem ID: Boron: Buckwheat 4-8ppm, Grapes 1-50ppm, Ginger 1-4ppm Betting on Boron, Unpublished draft by J. A. Duke on file at USDA, draft and papers relating to boron percentages. Includes Internat. Z. Vit. Ern. Forschung
• Bioactivity: demulcent [relieving inflammation and irritation]. Plant sources: chicory, apple, grape and ginger. USDA Phytochemical Ethnobotanical Databases (pub. '16). 'Honey is considered demulcent...treatment of eye ailments' Leung’s encyclopedia of common natural ingredients (pub. '10)
• Common/vernacular names: Common ginger, ganzabeel, and zangabeel. Part used is the pungent rhizome (underground stem or organ) commonly called 'root'. Encyclopedia of Common Natural Ingredients by Khan et al (3rd ed, 2010).
• Phytochemical methionine activities: anticataract, antidote (Acetaminophen), antidote (Paracetamol), Antieczemic et al. USDA's Phytochemical-Ethnobotanical Database (epub. Feb’16)
• [^] NB. dried ginger (P4) has 3x magnesium 130mg/100g c/- raw ginger (X310) magnesium 43mg/100g, 6.8x more niacin 6.1mg/100g c/- 0.9mg/100g etc. NZ Food Composition Data (rev. '21). Both types, with the other ingredients, accounted for [quantities used less processing losses] in nutritional information
• A non-isolate ingredient example of Rx-to-OTC switch. Citrus meyerii ('medicinal') juice switched to top-selling ACV (3rd ‘US Mainstream Multi-Outlet Channel’ 128.6%↑, 14th ‘US Natural Channel’ 104.7%↑, n/a 'Direct Sales' (SPINS, 52 wks end Dec’21, Herbal Supplement Sales in US)). NB. Non-excessive ACV use
• Non-uniform, individual cookie, product design features; nature inspired

300g pack; 12 cookies/pack; unit price $2.19/100g	NZ$ 6.57	Quantity
75g pack; 3 cookies/pack; unit price $2.25/100g	NZ$ 1.69	Quantity
Wholesale, trade, schools, bulk or nec; unit pricing by negotiation (samples available)		Quantity
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